The coca cola company has a complex form of organizational culture that involves control through a vertical hierarchy. You can view the trefis interactive dashboard coca cola revenues. Cocacola is the worlds most valuable brand in which the company features 15 billion dollars brands that includes diet coke, cocacola zero, sprite, fanta, minute maid and others the cocacola company, 20062012. The company primarily offers sparkling beverages and still beverages. The write up discusses the organizational structure of cocacola company. Coca cola and contour bottle are registered trademarks of the coca cola company 2020. What is the organizational structure of the cocacola company. Weather an organisation be small or large the area of organisational structure and the division of labour within the organisations are extremely important and have been considered to be two of the major stepping stones to flawless business practice. Print your org chart in pdf coca cola amatil org chart download your org chart in excel coca cola amatil org chart title name.
Before getting into the detailed analysis of coca cola and its relationship with organizational environment, we will first get the idea of organizational theory. Coca cola is tall in terms of organizational complexity. The coca cola company structure is a combination of both the mechanistic and the organic model working together,the most area of concern n the coca cola company is on the responsiveness dawson and halpert,2009. Corporate org chart it org chart digital content org chart ecommerce org c. An organization like coca cola must have the organizational culture. Download organizational structure of the coca cola company. Read organizational structure books like organizational structures the ultimate stepbystep guide and organizational behavior for free with a free 30day trial. The organizational chart of coca cola amatil displays its 23 main executives including alison watkins, martyn roberts, peter west and chris sullivan.
Coca cola is one of the largest beverage companies with a diversified geographic presence. It is a product of factors including product market, history, strategy, technology, styles of management, types of employees, and national culture. The coca cola company project analysis paul mburu business summary the coca cola company nyse symbol. We provide powerpoint clip art coca cola for powerpoint backgrounds, which can be used for your ppt slides, use this for your presentation. Is their brightly red color or their cool beautiful bottle. The organization has two operating groups called bottling investments and corporate. Those stories and heroes can manipulated and altered depending on leadership and members, also can excitation employees and improves their work being efficiency and effectively. The threat of substitutes, however, is a very real threat. The organizational chart of coca cola displays its 475 main executives including james quincey, john murphy and brian smith. Strategic leadership at coca cola free download as powerpoint presentation. The coca cola company 201 0 about the companys regional structure, it is hard to say whether the company should pursue a matrix structure or remain as a multidivisional structure. The division of labour can be unique in many organisations. Strategic leadership at coca cola coca cola leadership. The free coca cola organizational chart sample report has.
The second organizational structure that will be compared and contrasted against the hybrid structure used at coca cola company is the matrix organizational structure burt, 2012. Organizational structure of coca cola company papers. A cocacola great britain case study the cocacola company is truly global, and its main product is recognised and consumed worldwide. This is why the company pushed towards decentralization in the nineties, and even more so recently. Tccc sells more than 400 types of beverages including diet or light beverages, sports drinks, water, teas, and coffee. Zip file containing the pdf report and an excel spreadsheet containing the coca cola contact info. The company is not a single entity as the organizational operations required cooperation with almost 300 bottling partners. Provide an overview of the coca cola company organization the cocacola company happens to recharge every person it touches. Using coca cola to explain ansoffs matrix ansoffs matrix is a useful tool for examining a companys product range.
Cce opened the new automated storage and retrieval system asrs warehouse in. Currently, the threat of new viable competitors in the carbonated soft drink industry is not very substantial. Write a 1,050 to 1,400word paper in which you select an organization with which you are familiar and present the following items as they relate to that organization. Creating an effective organisational structure a coca cola great britain case study the coca cola company is truly global, and its main product is recognised and consumed worldwide. Cocacola organizational chart by elisabeth lechner on prezi. Coca cola org charts report by orgchartcity fortune 500 org chart report by org chart city. The regional companies of coca cola serve to connect with the people in each region by evaluating consumers attitudes and perceptions. The coca cola company is the worlds largest beverage company. Over the past decade, coca cola has been experiencing a decline in sales due to increasing health and obesity concerns.
Analysis the coca cola company tccc was established in 1886 and is one of the most recognized brand names than any other product on the planet. The company is best known for its flagship product coca cola, invented by pharmacist john stith pemberton in 1886. After three unsuccessful trials, for your security. The relationship between strategy and structure an organization s strategy is its plan for the whole business that sets out how the organization will use its major recourses. Divisional form centralized functional departments bottling investments group big multibillion dollar bottling business owned by the company operations in 5 continents representing. Orgnisational theory or ot is the amalgamation of many theories and approaches to an organizational study. Learn from organizational structure experts like gerardus blokdyk and steven altman. Use pdf export for high quality prints and svg export for large sharp images or embed your diagrams anywhere with the creately viewer. Typical business unit organizational structure free download. Divisional organizational structure of coca cola company 2 divisional organizational structure of coca cola company introduction an organization must design its structure wisely since it affects how business is carried out and eventually determining its success. Cocacola organizational behavior organizational behavior can be termed as the systematic study as well as the careful application of knowledge of how people act in an organization hatch, 2006. Apr 15, 2012 cocacolas brand name is known well throughout 90% of the world today. Cocacola femsa announced new organizational structure and new equity and debt profile mexico city, mexico, may 7, 2003 cocacola femsa, s.
Project report on coca cola company and study of customer preference for coca cola brands with reference to coca cola india project report on coca cola company submitted by. The coca cola companys structure is a hybrid of both mechanistic and organic models. Cola system, joined coca coca beverages in september 1998 as region director. Conclusion head office organizational structure of cocacola cocacola europe great britain division matrix structure introduction. The company has a centralized structure but recently there is a twist, it is moving from centralized to decentralized structure. The company also produces and sells other beverages. Coca cola company operates a franchise that distributes its products throughout the world. With your download, get the 21 best papers relevant to this one, including 20 top related papers. It has been coined a production process in which a worker or group of workers are assigned a specialised task in order to increase efficiency siobhan tiernan, michael j. When you take about cocacola, what is the first thing jump out from your mind. This structure divides the employees based on the products of the firm as well as their functions. The coca cola company is a delaware corporation with its headquarters in atlanta, meaning that its incorporated in delaware and registered as a foreign company in georgia.
A organizational chart showing coca cola business structure. Coca cola has more than 700,000 system employees, including. It owns or license and market more than 500 nonalcoholic beverage brands, primarily sparkling beverages but also a variety of still beverages such as waters, enhanced waters, juices and juice drinks, readytodrink teas and coffees, and energy and sports drinks. Coca cola decentralized its organizational structure by reducing the staff to the half at its atlantabased headquarters. Organizational analysis the coca cola company by custom. The free coca cola organizational chart sample report has 97 executive leadership contacts. Pepsicos organizational structure analysis panmore institute. John, who recently celebrated 20 years in the coca.
Coca cola buildings and structures stateexpanded to show the template expanded, i. Organizational components of the coca cola company. Print your org chart in pdf coca cola org chart download your org chart in excel. According to gready 20 organizational theory is based on four major perspectives namely the classical, modern prospective, symbolic interpretive and postmodern perspectives. Ko is a beverage retailer, manufacturer and marketer of nonalcoholic beverage concentrates and syrups. Virgin group to become a conglomerate of more than 200 companies with business in music, airlines, rail transport, soft drinks, radio broadcasting and etc. For instance, the existing organization structure in coca cola stimulates the enthusiasm of employees and the unified stakeholders who jointly strive to achieve the goals that have been set by the companys management team. Ko the coca cola company, a beverage company, engages in the manufacture, marketing, and sale of nonalcoholic beverages worldwide. View and share this diagram and more in your device or register via your computer to use this template. Cocacola femsa announced new organizational structure and.
The organization is more centralized, but there have been moves to change to decentralization in order to meet the everchanging needs and demands of consumers. Vertical expansion along the value chain organizational model hybrid structure mixing elements. Coca cola s organization development essay 2358 words 10 pages. Coca colas water conservation project 1240 words 5 pages. We look at the current organizational structure and learn how it developed from a unique combination of organizational structures and management models. Jan 15, 2020 the organizational chart of cocacola displays its 475 main executives including james quincey, john murphy and brian smith. Mar 01, 2014 cocacola is tall in terms of organizational complexity. The basic plan of the coca cola company is very simple, concrete. Coca cola is a typical complex organization by having seven operative units in geographic areas around the world, six functional departments being responsible for different tasks and a diversified labor force from different nations. The organizational structure of coca cola is a decentralized organization of tasks. Cocacoals water conservation project cocacolas water conservation project and the influence of stakeholder engagement abstract this paper discusses the case, cocacola s water neutrality initiative, found in lawrence and weber 2011, describing the growing public issue that the cocacola company tccc faced.
Discover the best organizational structure books and audiobooks. Because of this, coca cola has come up with long term objectives. What is the organizational structure of the cocacola. Organizational structure of the cocacola company free download as word doc. You can edit this organizational chart using creately diagramming tool and include in your reportpresentationwebsite. Organizational structure of the cocacola company scribd. Members of senior management and a number of standing committees carry out the decisions of the board of directors. Cocacola is controlled through a vertical hierarchy, with decisionmaking authority residing with the companys upper management. Coca cola organization understand that it should have the capacity to meet the.
Coca cola company is the largest beverage company in the world. Sep 08, 2018 a firms organizational structure defines the system and design of business components, and how these components interact to fulfill the firms mission and vision. In 1892, candler set out to incorporate a second company. When the coca cola company tend to bring nourishment, worth, happiness. This paper focuses on the organizational structure of the coca cola company and its comparison with other types of organizational structure, defining the influence that the organizational functions and organizational design make on the organizational structure of the chosen company. Paal kibsgaard, chief executive officer schlumberger limited. Coca cola was established in 1886 in atlanta as a beverage company. Organizational structure of coca cola company the coca cola company realizes that it needs to be able to meet the ever changing demands of its customers. Organizational culture of coca cola company according to needle 2004, organizational culture is a representation of collective beliefs, values and principles of members of an organization. The coca cola brand is globally valued and recognized. Organizational structures need to be designed to meet aims. Pdf as a chandler founded the coca cola company back in 1886 and it is headquarter in atlanta, georgia, united states. This is a study that can be based on individuals or at times groups.
The cocacola company 2010 this document contains the concepts of organizational theory explained with reference to the cocacola company. We are a global business that operates on a local scale, in every community where we do business. Describe the organizational structure of your selected organization. Coca cola company organizational structure download. How division of work is related to strategy within the coca cola company the main strategy of coca cola is to globalize their products while also creating a local structure in each country. The coca cola companys organizational structure consists of a board of directors, elected by the shareholders, that has final decisionmaking power in the running of the company. Profile of the cocacola company and organizational behavior. Introduction coca cola is the one worlds main beverage corporation that manufacturers, retails, and markets nonalcoholic beverages. Cocacola india announces new organization structure. Organizational theory a case of coca cola 282 downloads 10 pages 2,389 words add in library click this icon and make it bookmark in your library to refer it later.
In pepsicos case, the organizational structure enables control over the expansive reach of the company around the world, considering significant differences among market. Coca cola is controlled through a vertical hierarchy, with decisionmaking authority residing with the companys upper management. Coca cola is a global company that operates on a local scale. The organizational chart of cocacola amatil displays its 23 main executives including alison watkins, martyn roberts, peter west and chris sullivan. Divisional organizational structure of coca cola company. Its the largest manufacturer, distributor and market of nonalcoholic beverage around the world as well as among the largest cooperation in the united states.
The coca cola company has the financial capacity to put at equilibrium standardization and mutual adjustment. The downloadable file is available in jpeg, in large screen resolution 750x530. The coca cola company is arguably the biggest manufacturer and marketer of soft drinks in the world. Coca cola is well aware of how important it is to meet ever changing demands. Cocacola organizational culture coca cola company 1. Virgin group and coca cola management strategies essay 2960 words 12 pages. Is there interesting advertisement or their national welfare. Jan 19, 2017 cocacola india announces new organization structure new structure is in keeping with economic reforms that will make india a single national market gurgaon new delhi, january 19, 2017.
Add it to your cart and checkout the free coca cola org chart report today. In 2010, it was announced that in oneyear uk nourishment showcase net incomes. Current situations of coca cola organizational structure. Coca cola buildings and structures statecollapsed to show the template collapsed, i. Pdf organizational structure of the cocacola company.
Discover organizational structure books free 30day trial. Organizational theory a case of coca cola 54078 free download as word doc. Cocacola has more than 700,000 system employees, including. Coca cola matrix organization structure free essays. General and specific factors economic competition 4. The coca cola organizational charts and contact information report delivers sales leads about to the decision makers for multiple departments including. The cocacola company, american corporation founded in 1892 and today engaged primarily in the manufacture and sale of syrup and concentrate for coca cola coke, a sweetened carbonated beverage that is a cultural institution in the united states. Organizational culture of cocacola company analysis.
The company also announced a revised organizational structure for the management team that will become effective from september 1, 2002, when the companys 26 countries will be managed by three region directors. Coca colas organisational behaviour mgt201 studocu. The company organises and structures itself in a way that reflects that fact. The coca cola company organizational culture papers marketplace. Introduction1 environment2 organizational culture3 sr an ethics4 organizational strategies5 organizational structure and design6 human recourses management 3. Jan 14, 20 introduction an organisation must structure themselves accordingly to the size and nature of their markets. The upper management of the company has the final decisionmaking role while the company departments are required to implement the decisions. Coca cola organizational behavior project report bohat ala. Free essays on organizational structure for coca cola. By continuing your navigation, you consent to their use.
My case study involves analyzing organization structure of coca cola company which is a multinational corporation which produces. Cocacola india today announced a new organization structure in keeping with economic reforms that have the potential to convert india into a single national market. The coca cola companys organizational structure has the characteristics of two models. Cocacola organizational charts free org chart report. Daily and routine decisions are made by the line managers at the middle level.
It also moved the regional chieftains closer to their local markets. When candler had the earliest records of the coca cola company burned in 1910, the action was claimed to have been made during a. Structure analysis head office regional structure cocacola europe great britain division local strategy 3. Organizational culture include some organizational stories and organizational heroes. Decision making the majority of decisions made by the coca cola company are done so by using the incremental method. Creating an effective organisational structure a cocacola. Management at coca cola focuses in adopting modern and postmodern.